The Return of Sherlock Holmes Cover Series
To celebrate the 100th Anniversary of the U.S. Edition of The Return of Sherlock Holmes in 2005, a prominent New York publishing firm has decided to publish each of the 13 stories separately and release them together in a deluxe boxed set. You have been asked to submit a set of three covers as part of your design proposal. Choose three stories from the list below and become familiar with them....
Logo for a Classmate
Go on the Union Square Logo Hunt and discuss. Lecture: Taxonomic structure of logos. Reading: “Development of Form through Writing and Printing Techniques” by Adrian Frutiger [Signs and Symbols] Reading: “History” by Per Mollerup [Marks of Excellence] Divide into pairs and interview each other for an hour or so. Get to know each others’ likes, tastes, favorite words, colors,...
Union Square Logo Hunt
Here is your first assignment. There are logos all around you, and for the purposes of this class and for your future work as designers it is good to become aware of them and what you think of them. Break into three teams and go out into Union Square. In one hour, find as many logos as you can in one of the following categories and bring them back to class, in physical, photographed, or sketched...
The Seven Bridges of Königsburg
In 1736, Swiss mathematician Leonhard Euler discovered the solution to a problem that the citizens of Königsburg had argued about for quite some time. He described the problem as follows: In the town of Königsberg in Prussia there is an island A, called “Kneiphoff”, with the two branches of the river (Pregel) flowing around it. There are seven bridges, a, b, c, d, e, f, and g,...
Letters, Symbols & Composition
Introduction Typography is a greatly varied discipline, as are the kinds of work typographers are often asked to produce. The aim here is to solve a number of difficult problems using typographic methods culled from the first semester of training in Type I. These include a knowledge of the history of typography; a familiarity with typographic and alphabetic forms; and an awareness of how these...
Default Systems in Graphic Design
A discussion between Rob Giampietro and Rudy VanderLans about guilt and loss in graphic design. Rudy VanderLans, editor, Emigre: When writer/designer Rob Giampietro approached me a few months back with the idea to write an article about graphic design in the ’90s, he brought up an unrelated topic during our conversation that I found intriguing; he mentioned the term “Default Systems...